Atlanta, Georgia

Find your wedding dress is our charming 1930's cottage!

442 East Paces Ferry Road

Atlanta, GA 30305


Open Monday, Tuesday & Thursday - Sunday

By Appointment Only

Closed Wednesday

Appointments will require a credit card on file to reserve your spot

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Ready to say yes to the dress?



The White Magnolia Atlanta carries a curated collection of bridal gowns ranging from

$1,700 to $7,000. Our team thoughtfully chooses each gown and accessory carried in our shop to make sure we have the best of the best, along with a variety of sizes and silhouettes to

compliment your unique style! Since our gowns are specially ordered just for you, most take between 6-8 months to arrive. If you are in a hurry, we have a selection of designers that will offer rush or

in-stock options, as well as a selection of sample gowns available for purchase off-the-rack. 


For off-the-rack designer sample gowns, visit

 The Sample Shoppe by The White Magnolia!

For a curated collection of designer gowns priced from $1,000 to $2,200, check out Magnolia Laine!

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'My bridal shopping experience at The White Magnolia in Atlanta was one of my favorite parts of the entire wedding planning process. I originally found my dream dress in a deep-dive hunt on Instagram and learned that the designer of the dress, Allison Webb, would be having a trunk show at The White Magnolia for a limited time. I immediately scheduled an appointment during the trunk show and was overjoyed to get the chance to try on this dress, the Essex gown. My stylist at The White Magnolia was not only kind,

she was also extremely helpful and respectful in selecting other options that fit within my style and budget. After trying on a dozen gowns, I ultimately chose the dress I originally came for - Allison Webb's Essex gown. I could not have been more pleased with my entire experience (especially the celebratory champagne upon saying yes to the dress)!'

- Kaley, real bride

photographer: @thevictorvillatoro


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Her Advice: “Remember to have fun with it, laugh, and enjoy every minute of you being a bride! The spotlight of being a bride can be intimidating but also can be so joyful and full of love! And most importantly, remember that having a “bridal moment” will always happen because you will be making lasting memories to share with your loved ones for years to come!"

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Assistant Manager

Her Advice: "Take everything in and have fun with it! Finding your wedding dress should be one of the most fun and exciting moments of your wedding planning journey! Throughout this process, you are going to try on so many dresses, so it's important to think about how each dress makes you feel. Your dress should be an elevated version of yourself, making you feel the upmost beautiful and confident. When you don't want to take the dress off then that should be your answer!"


Lead Stylist

Her Advice: "Wedding dress shopping should be fun, so don’t put too much pressure on yourself. Try on different styles and communicate how every dress makes you feel - good and bad. When you find the one, trust your gut just like you did about your fiancé. When you know, you know!"



Her Advice: "Dress shopping should be fun and stress free! Don’t overthink or over analyze when trying on gowns. Relax and enjoy the process! Be open and communicate with your stylist how you’re feeling when you’re in each dress. You want your dress to feel like you, but a glamorous, elevated version of you! Take a deep breath, trust your gut and enjoy your time finding the ONE!"



Her Advice: "Your bridal gown shopping experience should be one of the most fun and exciting days during engagement! Come in with an open heart and see what speaks to you! You might surprise yourself on what you like, but always remember dresses look so much different on you than on a hanger. Have fun with it and let us take away any stressors you may have, it’s your day girl!"



Her Advice: "Whether you’ve dreamed of your wedding dress since you were 5, or never even given a thought to it, I’m here to guide you to a vision that you will love even 50 years later. Keeping open communication with your stylist is so important! Find the dress that makes you feel like a glammed-up version of yourself so that when you look in the mirror you recognize the stunner staring back at you!"


Operations Specialist

Her Advice: "Come to your appointment with an open mind! You may be surprised with a style you thought you'd never like! (It happened to me!) And when you find the perfect gown, don't be afraid to commit! Finding a gown is like finding a man, you don't keep searching when you've found the one."

We can't wait to meet you!